← Aswath Damodaran
Aswath Damodaran ·Oct 8, 2026 ·12 min

Terminal Value Myth 4: Negative Growth Rates are impossible

Evaluation and Summary

6.9/10

Aswath Damodaran, a renowned valuation professor at NYU Stern, tackles a common misconception in financial modeling: the belief that discounted cash flow (DCF) analysis cannot accommodate negative growth rates. The episode challenges the myth that perpetual growth models break down when companies face declining revenues or earnings. Damodaran argues that negative growth is far more prevalent among real-world companies than practitioners typically assume, yet it remains underutilized in financial projections. The episode appears to be part of a broader series debunking valuation myths, with this installment focusing specifically on why analysts should be more comfortable incorporating negative growth scenarios into their models. The session includes supporting slides and references a detailed blog post exploring the mathematical and practical foundations of negative growth in DCF valuations. While the show notes don't detail specific case studies or numerical examples, the framing suggests Damodaran provides both theoretical justification and practical guidance for when and how to apply negative growth assumptions. The core message is that negative growth rates are not only mathematically feasible within DCF frameworks but also represent a more realistic modeling approach for declining businesses, mature companies facing headwinds, or industries in secular decline. This challenges a widespread blind spot in valuation practice where analysts either avoid negative growth assumptions entirely or treat them as edge cases rather than legitimate modeling scenarios.

Verdict: A credible expert efficiently dismantles a real blind spot in valuation practice, with solid supporting materials, though the brief format and sparse show notes limit visibility into concrete examples and actionable depth.

Business rubric

  • Actionable takeaways 3/5 20%

    The episode provides a conceptual framework (negative growth is viable and common) but show notes don't specify concrete modeling steps or decision rules for when to apply negative growth in practice.

  • Evidence over hype 3/5 20%

    Damodaran's reputation and supporting slides suggest data-driven analysis, but the show notes don't cite specific examples, case studies, or quantitative evidence backing the claims.

  • Guest and host credibility 5/5 15%

    Aswath Damodaran is a globally recognized valuation expert with decades of academic and practical experience; he teaches corporate finance at a top business school and has published extensively on DCF methodology.

  • Substance 3/5 15%

    The episode targets a specific, focused myth with supporting materials (slides, blog post), suggesting solid content, but the 12-minute length and show notes provide limited visibility into depth or examples.

  • Delivers on its title 5/5 15%

    The title explicitly promises to confront the myth that negative growth rates are impossible in DCF, and the description directly addresses this claim with a clear counter-argument.

  • Value for time 4/5 15%

    A 12-minute episode on a focused technical topic with supporting slides and blog post suggests efficient pacing, though the brevity may limit depth of exploration.

How we score Business

Worth it if you're a financial analyst, investor, or student of valuation who wants to challenge assumptions about DCF modeling and improve your ability to value declining or mature businesses.

Based on the episode description. AI-generated; it can be wrong.

Show notes

In this session, I confront the myth that you cannot do a DCF with negative growth rates and that the perpetual growth model will not work if you have negative growth. In fact, negative growth is more common among companies than we think and we need to use negative growth in our projections more frequently. Slides: http://www.stern.nyu.edu/~adamodar/pdfiles/blog/TermValyeMyth14.pdf Blog Post: http://aswathdamodaran.blogspot.com/2016/11/myth-54-negative-growth-rates-forever.html Learn more about your ad choices. Visit megaphone.fm/adchoices

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